India is one of the world's biggest smartphone markets, with Samsung being its top selling smartphone brand for many years in a row, up until recently, when the number one spot was taken by Xiaomi in 2017. According to analytics firm Canalys, Samsung held a good grasp on the number two spot since then, until the first quarter of 2020, when it finally lost to another Chinese giant, Vivo.

Vivo, like Xiaomi, is well known to deliver impressive mid-range smartphones at budget prices, which is perfect for the exponentially-growing Indian market. Vivo also is a company that manages to innovate ...